Farnood Foroudi

Product Designer

Previously designed products at Dunro, Digikala, Seeb and Mapna Group

About Me

I'm a Product Designer

I have designed more than 10 mobile applications which have been used by more that 20 million Iranians nationwide. Some of the most popular products I have designed are Digikala Mobile App, Parsian Mobile Banking App, Dunro City Guide.
My design skills include User Interface design, Interaction design, User Experience design and User research. I also have experiences in creating a design language system. I'm fully capable of creating high fidelity prototypes using different tools like Flinto, Principle, Origami and Framer.
I also have successful experiences in working on products as product designer and product manager at Alibaba Travels, Kian Digital and Dunro. I've lead multiple design teams and was successful at training junior designers.

What Do I Do?

Currently, I am a Product Manager at Alibaba Travels. I'm also helping various startups by Design Consulting.

  • User Experience Design
  • Interface Design
  • Interaction Design
  • Product Management
  • Product Strategy
  • User Research
  • Prototyping
  • Business Strategy
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Works

Resume

Experience

  • 2019-Current

    Product Manager - Mobile Application

    Alibaba Travels, Tehran

    Alibaba Travels is the biggest online travel agency in Iran, aiming to become the ultimate travel solution for every one.

  • 2018-2019

    Product Design Lead

    Kian Digital, Tehran

    At Kian Digital, we are working on a financial ecosystem to facilitate financial needs both for personal and corporate uses. I'm in charge of designing products to simplify point-of-sale payment, digital banking and personal finance management.

  • 2017-2018

    Product Design Lead

    Dunro City Guide, Peyke Bartar Media Group, Tehran

    As the Product Design Lead, I lead a team of 3 designers. We are responsible for what the future of the product will be, and how it will look like, through user research, analyzing usage feedback, sketching ideas, prototyping, A/B testing and delivering assets to Dev team by highly detailed visual designs.

  • 2015-2017

    Product Designer

    Dunro City Guide, Peyke Bartar Media Group, Tehran

    I was responsible for improving Dunro's (formerly iBartar) usability and product design, I managed to fully redesign the mobile apps, by improving the user experience, creating its design language, participating at product strategies and shaping the product's road-map in the way it is now. I was responsible for the re-branding project of iBartar to Dunro. I also founded the company's content team.

  • 2015-2015

    Lead UI/UX Designer

    Digikala, Tehran

    As a member of Digikala's UX team, through my short experience of working at Digikala, my role included the responsibility for designing the whole Digikala's iOS and Android applications' UI based on the platforms guidelines, best practices and skteches from the UX designers.

  • 2013-2015

    Co-Founder and UI/UX Designer

    Seeb Mobile Technologies, Tehran

    Co-Founded Seeb Mobile Technologies as a tech company to serve other companies by providing product design, development and consultancy.

  • 2012-2014

    Web Designer and IT Specialist

    Mapna Group, Tehran

    Developing Collaboration Systems (Especially Microsoft SharePoint), Designing WorkFlows, Developing Management Dashboards. Partially Front-End Developing.

Education

  • 2005-2011

    Bachelor of Science

    Computer Software Engineering, SUA, Amol

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